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5 years of imprisonment and Rs 50 lakh fine for ads promoting fair skin: Health Ministry

Shortpedia

Content Team
Image Credit: Shortpedia

We all have grown up watching ads of cosmetics and creams promising to make people fairer while showing people with dark or brown skin colour in a bad light. The health ministry has decided to put an end to this stigma. The ministry has proposed 5 years of imprisonment and Rs 50 lakh fine for “misleading advertisements” of products promoting not just fair skin but also anti-hair-loss, sexual performance, and others.