Internet is becoming more popular with millenials, TV losing its place
Television viewing has reached its end globally according to the media consumption forecast by Zenith. The media consumption gap between TV and internet is reducing rapidly and by 2019 it will disappear completely. Last year's 27 minutes gap between internet and TV viewing became 13 minutes in 2018. 48% millenials don't watch TV and prefer viewing on internet and only 43% millenials still watch cable television sometimes.