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Article 370 aftermath: Pakistan bans TV commercials produced in India

Megha Jain

Content Head

In the aftermath of India’s decision to scrap Article 370 of the Constitution, Pakistan Electronic Media Regulatory Authority (PEMRA) decided to put a complete ban on television commercials that are either produced in India or feature Indian talent. This will affect commercials of brands including Dettol, Sunsilk, Surf Excel, Knorr, Pantene, Sufi, Head & Shoulders, Fair & Lovely, Lifebuoy, Safeguard, and Fogg.