D2C brand Plum raises $35 Mn Series C; revenue crosses Rs 90 Cr in FY21

Direct-to-consumer brand Plum has raised $35 million in a Series C round led by A91 Partners with participation from existing investors Unilever Ventures and Faering Capital. The company had raised $15 million in Series B round in November 2020. As per the company, the fresh proceeds has been raised at a valuation of $250 million.