Foodtech unicorn Rebel Foods acquires majority stake in chocolate brand SMOOR
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Foodtech unicorn Rebel Foods has acquired a majority stake in luxury chocolate brand SMOOR to further consolidate its position as the Thrasio of food. With this investment, SMOOR eyes to grow by three times in FY 2022-23. This partnership would further help its growth, according to a statement. SMOOR aims to grow by 3X in FY 2022-23, making it the fourth brand investment by Rebel Foods.