'Samarth' Flipkart's new initiative to empower Indian artisans, weavers by selling crafts, weaves
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Flipkart introduces a new initiative 'Samarth' to empower Indian artisans, weavers & craftsmen by bringing their products on its platform. E-commerce platforms have been signing to promote artisans & weavers to push forward Indian SMEs. Kalyan Krishnamurthy & Anurag Singh Thakur launched the initiative in Delhi. Flipkart hopes to open new market access for over 1.3 crore rural artisans.