Indians spend 10 hrs on devices daily & many use 2 at same time: Adobe survey
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A survey by Adobe revealed that Indians spend 10 hours on their devices every day, which represents the changing content consumption habits. As part of its "2019 Brand Content Survey", Adobe revealed that 2/3rd of those surveyed use 2 devices at the same time very often. Nearly 400 million millennials prefer to go with trustworthy brands. Nearly 69% of shoppers in India prefer online marketplaces for shopping products.