Show-cause notice issued to McDonald's over ‘ghiya-tori’ advertisement
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FSSAI issued a show-cause notice on McDonald's for disparaging freshly cooked food and vegetables. This action was taken earlier this month when Mc Donalds had a full-page advertisement that had said, "Stuck with Ghiya-Tori (bottle gourd-sponge gourd) Again? Make the 1+1 Combo you love". Violation of FSSAI's code attracts a fine up to Rs 10 lakh. McDonald's has been asked to give an explanation in a stipulated timeframe.