Skin cream 'Fair & Lovely' to be renamed removing 'Fair' from the brand, says Unilever's Indian unit
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Amid rising voices in support of black community members, the Indian unit of global consumer giant Unilever said that it would re-brand its skin-lightening cream 'Fair and Lovely', which has been criticized for promoting negative stereotypes related to darker skin tones. Hindustan Unilever said it would stop using the word 'Fair' in the brand, adding that the new name for the cream was awaiting regulatory approvals.