PM Modi used Twitter to reach out to urban middle class, party cadre during 2019 Lok Sabha elections campaign: Study
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In the run-up to the 2019 parliamentary elections, Prime Minister Narendra Modi used Twitter to portray a culturally strong India buoyed by nationalism to attract the urban middle class and enthuse his party cadre, a study led by an NRI professor has concluded. The research, recently published by the International Communication Research Journal in the US, focused on the use of Twitter by politicians in India's 2019 election.