Fantastic news for everyone: ICC on IPL media rights touching outstanding mark
Image Credit: IPL/BCCI
ICC, in reference to the media rights of IPL becoming second-most lucrative of all the sports leagues in the world, said that it is “fantastic news” for everybody to see the sport become so popular and strong. Another ICC official said that it was a good affirmation of where the market is. IPL, for the next cycle, in terms of media rights, will stand second only to America’s NFL, overtaking England’s Premier League