Star Network witnesses highest ever opening for World Cup game
Image Credit: shortpedia
World Cup fever has begun & here are the proof-Star networks recorded a reach of 114 million for the opening match between England & South Africa. It's the highest ever for any opening world cup game & the reach was more than double even for the recently held ICC tournament. The average impression recorded for World cup opening matches is usually 101 million. The tournament is broadcast on Star Sports Network & Hotstar.