WTC Final becomes the most viewed Test match since 2018, reports BARC
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The ICC WTC Final 2021 which took place between New Zealand and India recently from June 18 to 23 had caught the attention of several Indian fans. According to data released by the Broadcast Audience Research Council India (BARC), which is a television audience measurement service, the final was the most-viewed Test match since 2018. The numbers suggest that the match was watched by 99 million people on TV.