TikTok partners with Disney for content hub, publisher collaboration
Image Credit: tech crunch
TikTok has teamed up with Disney for a major partnership, making the entertainment powerhouse a publishing partner for its Pulse Premiere ad program. This positions Disney alongside other major publishers like NBCU, Condé Nast, DotDash Meredith, and BuzzFeed, providing a platform for marketers to position their ads in a brand-safe environment.