Apple rebrands its finest sounding music as 'Apple Digital Masters'
R Sinduja
News Editor
Image Credit: shortpedia
'Mastered for iTunes' is a program that Apple has been running since 2012. This initiative allows engineers to preserve the highest-possible quality while encoding master recordings for digital distribution through iTunes. Now, Apple has told Billboard that majority of top releases on Apple Music currently are Apple Digital Masters; with 75% of the top 100 in the US & 71% of the top 100 globally created under the program.
