Facebook inflated video viewing figures, lawsuit filed
Shortpedia
Content Team
Image Credit: Shortpedia
Another lawsuit has been filed against Facebook for misleading advertisers and brands into investing money in Facebook ads by providing incorrect metrics about the average user time spent on watching Facebook videos. While Facebook said that the figures were inflated by 60% to 80%, the lawsuit claims inflation up to 900%. Many writers lost jobs as companies hired more video producers to invest in Facebook ads.
