Flipkart emerges as top brand in Forrester's CX Index India rankings 2019
R Sinduja
News Editor
Image Credit: shortpedia
The e-commerce firm Flipkart came up as the top brand in the digital retailer's category in Forrester's CX Index India rankings for 2019. Shoppers Stop, Toyota Kirloskar and HDFC bank are among the top 4 brands that scored high on the overall index. This year's findings reveal that Indian brands improved their CX quality with 33 of 39 brands delivered good CX. Flipkart improved their score by almost 10 points.
