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India fastest-growing market in the world: Netflix co-CEO Ted Sarandos

Shortpedia

Content Team
Image Credit: netflix

Even as Netflix has struggled to establish itself in the competitive Indian OTT market, according to its co-CEO Ted Sarandos India is the fastest-growing market for the streaming service. Speaking at ET’s Global Business Summit, Sarandos said that Netflix saw a 30% increase in engagement and watch time and a 25% rise in revenue in 2022 in India.