InMobi acquires US-based Quantcast Choice to enhance consent management for publishers
Shortpedia
Content Team
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Indian adtech unicorn InMobi has acquired San Francisco-based adtech company Quantcast Choice – a consent management platform (CMP) that helps publishers align with the rapidly evolving global privacy regulations. The companies did not disclose the deal value. This move is aimed at enhancing InMobi’s privacy management platform for mobile app and web publishers.
