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TikTok enters the eLearning market in India with EduTok

Popular video creation platform TikTok has now entered the eLearning market in India with its EduTok program. the Bytedance-owned company will launch an original educational show aimed at fitness enthusiasts and push an educational show. It will share learning videos in partnership with educational institutes. The creators have made over 10 million videos with #EduTok till now with around 46 billion views.