BARC pauses ratings of news channels amid TRP fraud controversy
Shortpedia
Content Team
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Just as news channels remain embroiled in a petty fight over who leads the viewership race, the Broadcast Audience Research Council has decided to pause weekly ratings for three months. Effectively, for 12 weeks starting now, Hindi, English, Regional, and Business news channels will not be given weekly individual ratings. In the meantime, BARC will review its "measuring standards."
