PM's ‘Mann Ki Baat’ mints Rs 10cr revenue for AIR
Megha Jain
Content Head
Prime Minister Narendra Modi’s month-to-month radio tackle ‘Mann Ki Baat’ has generated an income of about Rs 10 crore for the All India Radio (AIR) within the final two fiscals. In 2016-17, AIR raked in Rs. 5.19cr, about 9% more than the Rs. 4.78cr in the previous fiscal. The monthly radio program debuted on October 3, 2014, Modi addresses the nation every month in 'Mann Ki Baat' programme.
