D2C wellness brand What’s Up Wellness bags funding from Unilever Ventures


Content Team
Image Credit: indian retailer

D2C wellness startup What’s Up Wellness has raised INR 14.40 Cr ($ 1.7 Mn) in its seed funding round led by Unilever Ventures, the venture capital arm of FMCG giant Unilever. While this was Unilever Ventures’ first investment in the startup, the funding round also saw participation from a few of What’s Up Wellness’ existing investors.