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Snapchat India doubled daily active user base last quarter

Shortpedia

Content Team
Image Credit: shortpedia

Multimedia messaging app Snapchat, which is owned by Snap Inc, has more than doubled its daily active user base in India on a yearly basis in the second quarter of 2020, ending in June. Though the company has not disclosed the number of specific geographies, including India. Snap Inc’s CEO Evan Spiegel, on a earnings call with analysts on July 22, attributed this growth to Snapchat’s investment in localisation and performance improvement.