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WhatsApp Business plans to offer in-app ‘shopping’ experience for users

Shortpedia

Content Team
Image Credit: Shortpedia

Facebook-owned messaging platform WhatsApp may have embarked upon a path to disrupt the ecommerce market in India and around the world. To do this, the platform has announced its plans of revamping its WhatsApp Business platform, which currently allows users to make business accounts, chat directly with customers, receive orders, take complaints, among other things.