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X might lose $75 million in ad revenue: Here's why

Megha Jain

Content Head
Image Credit: newsbyte

X might face a potential loss of $75 million in ad revenue by 2023 end, per The New York Times. Internal documents revealed that over 100 brands halted their ads on the site. This happened after Elon Musk's controversial tweet supporting an antisemitic conspiracy theory and media watchdog Media Matters's report on X ads next to antisemitic content. Big names like IBM, Apple, Disney, and Warner Bros. Discovery pulled their ads,