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YouTube is the most preferred platform for Indian language news consumers: Report

Shortpedia

Content Team
Image Credit: pixabay

Google-owned YouTube is the most popular platform for Indian language digital news consumers, with a whopping 93 per cent using it to access news, a report revealed on Thursday. The report by Google News Initiative in partnership with marketing data and analytics company Kantar captures the distinct news content consumption preferences and behaviours of the online Indian language news consumers in the country.