Star India bags IPL media rights
Today, at IPL media rights auction, Star India emerged as the winner of IPL's India broadcast by successfully acquiring the global media rights, including television and digital, for the next 5 seasons of IPL. Star's bid for the rights was Rs. 16,347 crore, which is in line with what BCCI had estimated earlier. In 2008, Sony Pictures Network won the IPL media rights for a period of 10 years with a bid of Rs 8200 crore.